A small-budget Meta Ads kit for business owners, freelancers and marketers managing their own Facebook and Instagram campaigns.

Use the five English PDFs (95 pages including covers) to plan a budget, choose a creative test and review campaign results.

• The Lean Strategy (42 pages). Set a budget, choose an audience and an ad format, and sketch a 90-day plan.
• The Optimization Manual (13 pages). Use daily, weekly and monthly reviews to investigate rising costs or falling conversions.
• The Execution Workbook (20 pages). Practise budget calculations and work through a 30-day campaign project.
• AI Scaling Prompts (15 pages). Adapt 22 prompts for audience research, ad copy and performance reviews.
• Small Budget Checklist (5 pages). Work through 20 checks when launching and reviewing a campaign.

Build a clearer Instagram profile and a repeatable content routine with eight practical resources: a main guide, two implementation guides, a profile checklist, a 13-mistake reference, AI prompts, an email mini-course and audio. Plan useful posts, choose suitable formats and connect your content to your business goals.

Choose and apply brand colours with a complete guide, one-page brief, launch checklist, 20-mistake reference, thirty-two AI prompts, a seven-day mini-course and original audio. Compare palette directions, check practical combinations and create clearer rules for the surfaces your audience sees.

Plan an openly fictional AI persona with practical guides, a launch checklist, 13-mistake reference, 34 AI prompts, seven short lessons and original audio. Build a clear character reference, test your production process and create a manageable content routine.